Visual Identity package for an cosmetics brand, based in France. Idea was to create a mark which feels refined and luxurious, which was accomplished with an illustrative approach.

 

We designed a primary logo as a wordmark, a secondary logo as a reduced minimal mark for the purpose of social media profile images, a brand colour palette, business cards, stickers and social media banners. In addition, the packaging of both the bottle and the box were designed, portrayed on a realistic mockup.